Email marketing - Instructions for using SMTP in Sendy

Sendy Email Marketing software  allows using 2 methods to send email:  Amazon SES  and  SMTP . Amazon SES is a very good but quite complicated Email Marketing service, so I have an article on how to register for Amazon SES here, and SMTP is a very basic email sending method, almost like an email service provider. are also available like Gmail, Yahoo, Hotmail... What is SMTP, Google friends, this article WebTech360 only guides you to use Gmail's SMTP in Sendy to send Email Marketing.

Email marketing - Instructions for using SMTP in Sendy

1. Google Account Configuration

Gmail is a flagship service from Google, with many very good security options. Sendy – as well as non-Google applications – cannot use SMTP right away by default. Therefore, you need to "grant" Sendy permission to use Gmail's SMTP through the following instructions:

1.1. Enable 2-Step Verification

The 2-Step Verification function, in addition to enhancing the security of your account, will allow you to grant permission to sign in to applications outside of Google. If you have not enabled this function, you can follow these instructions:

Login to your Gmail account at the link  https://myaccount.google.com/  and click  Signing in to Google .

Email marketing - Instructions for using SMTP in Sendy

Choose to enable 2-Step Verification

Email marketing - Instructions for using SMTP in Sendy

Then, you enter your phone number, wait for the confirmation message to complete.

1.2. Create an account for Sendy using Gmail

Returning to the Sign-in & Security page, you will see an additional entry, Apps Password. Click on it, you Generate a new password for Sendy. 

Email marketing - Instructions for using SMTP in Sendy

Note, copy this password somewhere in case you forget it while installing. Once you have pressed the DONE button, you will not be able to view the password again. After successfully installing SMTP for Sendy, I will delete it.

2. Gmail SMTP Settings for Sendy

Log in to your Sendy account, click Settings in the upper right corner, and make sure that the two  Amazon Web Services Credentials boxes  are empty. This will help Sendy switch to using SMTP instead of Amazon SES.

Email marketing - Instructions for using SMTP in Sendy

Email marketing - Instructions for using SMTP in Sendy

Then, in the Settings of each Brand account, you will see where to fill in the SMTP information. You just need to fill in the information exactly as below and press the Save button when done.

  • Host: smtp.gmail.com
  • Port: 465
  • SSL/TSL: SSL
  • Username: Your Email
  • Password: Password Generated from App Passwords

Email marketing - Instructions for using SMTP in Sendy

After completing, go to Campaign to create a test campaign to test.

3. Limitations of SMTP

Because SMTP is so popular and easy to use, email providers like Gmail have sanctions in place to limit spam. You can only send up to  2000 emails/day . Details you can see here:  https://support.google.com/a/answer/166852?hl=en . Other than that, everything else is fine.

Wish you success and use Sendy effectively.

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