Many people canceled YouTube Premium forever, believing it was no longer worth it. But now, YouTube Premium Lite has them rethinking everything. Maybe it's time to subscribe again!
Why People Stop Using YouTube Premium
YouTube Premium offers a number of perks over regular YouTube , which is why people subscribe to the service. Its key features include an ad-free experience across the platform, video downloads, free access to YouTube Music, and the ability to play in the background.
These are all valuable features, but they don’t stop people from canceling their YouTube Premium subscriptions. They do so mainly because they don’t use all of them. For example, you always have an available internet connection, whether you’re at home or away, so there’s no need to download YouTube videos to watch offline. As for music, you don’t need YouTube Music if you prefer Spotify , which also includes video.
The second reason people stop using Premium is that YouTube keeps increasing the subscription price. But there are still people who are willing to continue paying for YouTube Premium despite the price increase .
Why is YouTube Premium Lite different?
YouTube has released a new subscription plan, YouTube Premium Lite , which strips away some features from the current Premium plan and is cheaper. The main advantage is that it allows you to watch most of the platform's ad-free videos, such as gaming and educational content.
The main exclusion here is ad-free access to music and YouTube Music. You may also see ads in other places, like when you search for something or in YouTube Shorts. You also won’t be able to play content in the background or download it for offline viewing. As for price, it’s just $7.99/month, which is nearly 50% cheaper than YouTube Premium’s $13.99.
Why are people willing to pay for YouTube Premium Lite?
YouTube Premium Lite is essentially a cheaper, limited, ad-free version of YouTube Premium. It cuts down on ads, which is a good thing since the free version is full of ads (the only problem with the platform since the discontinuation of Premium).
People can pay for Premium, but it doesn't make sense to pay the full price just to remove ads while not using any other features, especially given YouTube's rising price trend. That's why YouTube Premium Lite is the perfect choice for many people's needs.
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