Why should you buy iPhone 16 Pro instead of iPhone 16 Pro Max?
While the iPhone 16 Pro Max is Apple's most expensive offering, the smaller iPhone 16 Pro offers an equally top-notch experience.
The iPhone 16 Pro Max boasts the largest display ever on an iPhone at 6.9 inches, as well as the longest battery life of any new iPhone. Upgrades to the camera and Camera Control button are appreciated. But Apple's intelligence isn't quite there yet, and charging speeds need to be improved.
iPhone 16 Pro Max release date
The massive 6.9-inch iPhone 16 Pro Max starts at $1,199 with 256GB of storage and goes on sale September 20. You can upgrade to 512GB for an extra $200, and another $200 will get you 1TB.
Specifications
| Price | $1199 |
| Screen | 6.9 inches (2868 x 1320) |
| Chip | A18 Pro |
| Rear camera | 48MP main camera (f/1.78), 48MP ultra-wide-angle camera (f/2.2), 12MP telephoto camera (5x, f/2.8) |
| Front camera | 12MP (f/1.9) |
| Video | 4K Dolby Vision up to 120fps |
| Battery | Up to 29 hours of video playback |
| Color | Black, White, Desert and Natural Titanium |
| Size | 163 x 77.6 x 8.25mm |
| Weight | 227g |
Design
The iPhone 16 Pro Max has the largest screen ever — 6.9 inches. The thinner bezels make the device somewhat compact, but it's still taller, wider, and heavier than the iPhone 15 Pro Max. Now, simple tasks like scrolling through web pages or TikTok are more difficult.
The good news is that the Pro Max is built to be more durable. In addition to having a titanium body, Apple claims that the improved Ceramic Shield display on this model is 50% more durable than the previous generation. The iPhone 16 Pro Max comes in four colors: Titanium White, Titanium Black, Natural Titanium, and Desert Titanium.
Screen
The iPhone 16 Max's display doesn't get any upgrades in brightness or refresh rate, but it's still among the best OLED panels on a phone. The only major difference is that the screen can dim down to as little as 1 nit, meaning you can use the phone in bed without disturbing anyone else.

Camera Control
Aside from the screen size, the biggest design change to the iPhone Pro Max is the addition of a Camera Control button. This recessed capacitive button on the right side uses haptic feedback to provide feedback and take you straight to the camera.

No more fumbling around for the on-screen camera shortcut, and you can now use the Action button to create another shortcut. It's easy to use in both portrait and landscape mode.
You can do a lot with Camera Control: Short press to take a photo and long press to start recording video, slide your finger on the button to zoom in and out, double press to launch a sub-menu with various options, from adjusting depth and exposure to switching between different shooting modes.
Camera
The iPhone 16 Pro Max has a host of camera upgrades, starting with a new 48MP Fusion Camera for the main camera that's designed to read data faster. The result should be zero shutter lag and faster focusing.
The iPhone 16 Pro Max has a new 48MP ultra-wide camera, up from 12MP on last year's model. Speaking of colors, you can easily change the look of your photos before and after you take them with Photographic styles, a feature exclusive to the iPhone 16 series. In the Camera app, you can choose from five different skin tone styles that only affect skin tones in photos, and nine mood-based styles, from vibrant and cozy to black and white. You can even adjust the style in real time with this control pad.
That 48MP ultra-wide camera also upscales close-up shots to a higher resolution. The good news is that both iPhone 16 Pro models now have the same quad-lens zoom lens, giving you 5x optical zoom.
Video
The iPhone 16 Pro Max's video gets an upgrade, with the ability to shoot 4K video at up to 120 frames per second. And there are some pretty cool things you can do with that footage.
The iPhone 16 Pro Max’s coolest new video feature is Audio Mix. It uses a combination of spatial audio capture and AI to help minimize background noise. And you can control it with a variety of options. In-Frame mode isolates voices in front of the camera, Studio makes it sound like the speaker is recording in a studio with close-up microphones, and Cinematic lets in some ambient noise for a movie-like effect.
Apple Intelligence
Apple Intelligence is Apple’s version of AI that’s designed to be safer and more useful than what Samsung and Google offer. But Apple Intelligence is just a test right now, as it’s in developer beta and won’t be available to the rest of us until October. Even then, certain features won’t be available, like Visual Intelligence and ChatGPT integration.

Apple Intelligence also offers a variety of writing tools . You can ask the tool to proofread your copy for grammar and word choice, or get help rewriting it if you want a more professional tone. You can also ask Apple Intelligence to summarize long paragraphs of text.
Efficiency
The iPhone 16 Pro Max has 8GB of RAM and Apple's new A18 Pro chip built on second-generation 3-core technology, outperforming its Android rival in CPU performance, though not graphics.

On Geekbench, which measures overall performance, the new iPhone is nearly 50% faster than the Galaxy S24 Ultra's Snapdragon 8 Gen 3 chip in single-core performance and 15% faster in multi-core performance. The latest Tensor G4 Pixel phone isn't in the same league. The iPhone 16 Pro Max is also twice as fast as the S24 Ultra in our Adobe Premiere Rush video editing test.
The iPhone 16 Pro Max packs a 6-core GPU, compared to the 5-core one on the regular iPhone 16 series. And Apple claims it's up to 20% faster than the iPhone 15 Pro's A17 chip. The iPhone 16 Pro Max has a new internal design with a graphite-coated aluminum structure that's said to deliver 20% better sustained performance.
Interestingly, the iPhone 16 Pro Max achieved a very high stability score of 84% in the 3DMark Wilfe test, which is 75% better than the iPhone 15 Pro Max.
Battery life and charging
Thanks to the large battery and other features, Apple says the iPhone 16 Pro Max has the best iPhone battery life ever.
On Tom's Guide's battery test, which involves continuous web surfing over 5G at 150 nits of screen brightness, the iPhone 16 Pro Max lasted an average of 17 hours and 38 minutes. That's nearly 4 hours longer than the iPhone 15 Pro Max and nearly an hour longer than the Galaxy S24 Ultra.
Unfortunately, the iPhone 16 Pro Max still offers slow charging speeds. You only get a little over 30% capacity in 30 minutes from a 30W charger.
The iPhone 16 Pro Max is the best phone you can buy right now if you want a big screen and the longest battery life. It's slower than the S24 Ultra in terms of zoom, but it's durable, has better camera quality, and has more creative features like Photographic Styles and Audio Mix.
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